Why Brands Need To Care What Is Being Said About Them

Why Brands Need To Care What Is Being Said About Them

Learn why brand reputation and public opinion matter, the impact negative press can have on consumers' perception of your brand, and how to protect and build a positive reputation with online PR strategies.

If Everyone’s a Critic, Why are We so Bad at Accepting Criticism?

If Everyone’s a Critic, Why are We so Bad at Accepting Criticism?

Struggling to accept public relations criticism? Learn the difference between helpful and unhelpful criticism, plus tips on how you can make the most out of feedback you receive.

Don’t Just Pitch Stories, Pitch Sources!

Don’t Just Pitch Stories, Pitch Sources!

Enhance your PR strategy by pitching expert sources, not just stories. Learn how to position your clients as industry leaders and make journalists' jobs easier.